Skip to content Skip to navigation
A lens is a custom view of the content in the repository. You can think of it as a fancy kind of list that will let you see content through the eyes of organizations and people you trust.
Lens makers point to materials (modules and collections), creating a guide that includes their own comments and descriptive tags about the content.
Any individual member, a community, or a respected organization.
Tags are descriptors added by lens makers to help label content, attaching a vocabulary that is meaningful in the context of the lens.
Any member is allowed to add content to an open lens, even if the lens belongs to someone else. You can think of open lenses as lists of similar works related to the same subject, authored by various collaborating organizations or members. Content added to open lenses is reviewed for approval or deletion from the lens.
(What does "Endorsed by" mean?)
Click the "GTP" link to see all content they endorse.
Click the
tag icon
to display tags associated with this content.
Comments:
"Reviewer's Comments: 'I highly recommend this textbook. It is ideal for community college, trade school, and four-year university students as well as for anyone starting their own business. The […]"
Click the "College Open Textbooks" link to see all content they endorse.
Click the
tag icon
to display tags associated with this content.
Comments:
"I think it is important to mention that nowadays marketing probably plays the most important role within any business. "
Click the "London Escorts" link to see all content selected in this lens.
Click the
tag icon
to display tags associated with this content.
Click the "UniqU content" link to see all content selected in this lens.

EPUB is an electronic book format that can be read on a variety of mobile devices.
For detailed instructions on how to download this content's EPUB to your specific device, click the "(what's this?)" link.

If you have permission to edit this content, using the "Reuse / Edit" action will allow you to check the content out into your Personal Workspace or a shared Workgroup and then make your edits.
If you don't have permission to edit the content, you can still use "Reuse / Edit" to adapt the content by creating a derived copy of it and then editing and publishing the copy.

A lens is a custom view of the content in the repository. You can think of it as a fancy kind of list that will let you see content through the eyes of organizations and people you trust.
Lens makers point to materials (modules and collections), creating a guide that includes their own comments and descriptive tags about the content.
Any individual member, a community, or a respected organization.
Tags are descriptors added by lens makers to help label content, attaching a vocabulary that is meaningful in the context of the lens.

'My Favorites' is a special kind of lens which you can use to bookmark modules and collections. 'My Favorites' can only be seen by you, and collections saved in 'My Favorites' can remember the last module you were on. You need an account to use 'My Favorites'.
Summary:
Business Fundamentals was developed by the Global Text Project,
which is working to create open-content electronic
textbooks that are freely available on the website
http://globaltext.terry.uga.edu. Distribution is also possible via
paper, CD, DVD, and via this collaboration, through Connexions.
The goal is to make textbooks available to the many
who cannot afford them. For more information on getting
involved with the Global Text Project or Connexions email us at
drexel@uga.edu and dcwill@cnx.org.
This collection contains: Modules by: Global Text Project.
EPUB is an electronic book format that can be read on a variety of mobile devices.
For detailed instructions on how to download this content's EPUB to your specific device, click the "(?)" link.
'My Favorites' is a special kind of lens which you can use to bookmark modules and collections. 'My Favorites' can only be seen by you, and collections saved in 'My Favorites' can remember the last module you were on. You need an account to use 'My Favorites'.
A lens is a custom view of the content in the repository. You can think of it as a fancy kind of list that will let you see content through the eyes of organizations and people you trust.
Lens makers point to materials (modules and collections), creating a guide that includes their own comments and descriptive tags about the content.
Any individual member, a community, or a respected organization.
Tags are descriptors added by lens makers to help label content, attaching a vocabulary that is meaningful in the context of the lens.
If you have permission to edit this content, using the "Reuse / Edit" action will allow you to check the content out into your Personal Workspace or a shared Workgroup and then make your edits.
If you don't have permission to edit the content, you can still use "Reuse / Edit" to adapt the content by creating a derived copy of it and then editing and publishing the copy.
More about this content: Metadata | Downloads | Version History
This work is licensed by Global Text Project under a Creative Commons Attribution License (CC-BY 3.0), and is an Open Educational Resource.
Last edited by Jared Adler on Oct 8, 2010 11:37 am GMT-5.
