Globalization as “the seemingly relentless integration of economies, societies and cultures into a borderless worldwide communications [technology] and supply network [is] a world-transforming process…not all which is pleasant,” (Morrison, 2010, p. 32). Although globalization is, and will probably remain for some time, one of “the most nebulous and misunderstood” concepts (Beck, 2001, p. 19), there is some common ground to be found among all the confusion. That is the idea of connections and relationships that go beyond the immediate, local environment (Gray, 1999). “Globalization is the process by which all peoples and communities come to experience an increasingly common economic, social and cultural environment; but globalization as a theory, deals with the compression of the world and intensification of consciousness of the world as a whole” (Robertson, 1992, p. 8).
However, while the theory of globalization is relatively new, the process is not (Epstein, 2002). Robertson (1992) further states that globalization was initially discussed from economic perspectives, but soon after it became a topic for discussions among intellectuals from cultural perspectives as well. Therefore, it is essential to interpret globalization from both economic and cultural perspectives simultaneously to grasp its impact in every walk of life. According to Giddens “globalization is the dialectic of homogenization and heterogenization” (1991, p. 22). In other words, globalization, by intensifying the interconnectedness among different people, things, and ideas, homogenizes the world and yet at the same time, the world becomes heterogenized as people are more aware of differences due to the increasing proximity with differences under a globalized world (Giddens, 1991).
The notion of the world community being transformed into a global village, as introduced in 1960 by Marshall McLuhan in an influential book about the newly shared experience of mass media, was likely to be the first expression of the contemporary concept of globalization (cited in Epstein, 2002). Despite its entry into the common lexicon in the 1960s, globalization was not recognized as a significant concept until the 1980s, when the complexity and multidimensionality of the process began to be examined. Prior to the 1980s, accounts of globalization focused on a professed tendency of societies to converge in becoming modern, described initially by Clark Kerr and colleagues as the emergence of industrial man (cited in Robertson, 1992).
One critical issue that emerges from all of these restructuring processes is the central role of knowledge, education and learning for the success of the Global Information Society (GIS) and global information economy.
Globalization impacts all aspects of society. Higher education may be one of the most affected by global trends, and economics and business contents seem particularly influenced by them. Otherwise, these fields, as social sciences, are framed by the culture of each region.
The Increasing Role for the English Language
A second critical issue is the consequences for languages. To view globalization from a language perspective, we therefore need to consider the use and status of languages in a global context, or what Maurais calls “their relationships and their competition on the world’s checkerboard” (2003, p. 13). This approach might be called a sociolinguistic perspective on globalization. The organization of languages and their relationships in a global context are outlined by de Swaan (2001):
The human species is divided into more than five thousand groups each of which speaks a different language and does not understand any of the others. With this multitude of languages, humankind has brought upon itself a great confusion of tongues. But nevertheless, the entire human species remains connected: the division is overcome by people who speak more than one language and thus ensure communication between different groups. It is multilingualism that has kept humanity, separated by so many languages, together. The multilingual connections between language groups do not occur haphazardly, but, on the contrary, they constitute a surprisingly strong and efficient network that ties together–directly or indirectly–the six billion inhabitants of earth. It is this ingenious pattern of connections between language groups that constitutes the global language system (p. 1).
The epic center of the world’s languages is English. English is the one language that “connects the supercentral languages with one another and that therefore constitutes the pivot of the world language system” (de Swaan, 2001, p. 6). English obtained this position at the core of the global language system due to a variety of historical reasons, namely “large scale migration and settlement of native language speakers, military imposition (colonialism), commercial or political power and prestige derived from scientific, cultural or other achievements” (Leitner, 1992, p. 186). Additionally, the brightest students from almost every country in the world come to study in U.S. universities rendering English as the main language of books, newspapers, academic conferences, science,, international business, medicine and especially the internet now has official or special status in over 70 countries across Africa, Asia and the Pacific (Crystal, 1997, p. 3).
However, some interpret globalization as a form of colonization. As Holly (1990) writes:
English is not simply a language like any other language. In the contemporary world it can also act as a means of politico-cultural colonization serving the interests of the most powerful concentrations of economic power the world has ever known. (p. 18)
English speaking countries such the United States, Canada, Britain, Australia and New Zealand can attribute their economic gains to the global spread of English language facilitated by the internet. It is English language education and education using English as the language of instruction are a big business for English-speaking countries, such as the United States, Britain, Canada, and Australia (Kaplan, 2001). In the academic year 2000-2001, 548,000 international students in the United States contributed 11 billion dollars to U.S. economy (Economist Global Agenda, 2002, May 21).







